About Elf Ernest
Elf Ernest is Senior Vice President of Public Relations at the North Pole. As such he oversees all North Pole websites and the News Department, which includes Kringle Radio, North Pole Radio News, SantaUpdate.com, SantaTrackers.net and NorthPoleFlightCommand.com. Ernest also oversees all official North Pole social media channels. You can read more about him at this link.
Entries by Elf Ernest
Sleigh Technician Team Leaves the North Pole
Elf Quinton has loaded a sleigh with “technicians” who will be meeting up with Santa soon to make a repair or a modification of some sort to Santa’s sleigh. I saw them leave moments ago, toolboxes in hand. We’re not sure if this has something to do with the old sleigh or if Santa has […]
North Pole Airlift Begins
Winter weather continues to bear down on the North Pole but that is not stopping an airlift in progress at the North Pole. We’ve told you already about the sleighs leaving with late work coming in from Santa’s Workshop and the Wrapping Department but there are other sleighs leaving too. They are filled with elves […]
Wrapping Department Strained
As Santa continues to fly at a relatively slow pace at this hour things are hopping still at the North Pole. The workshop is still in a frenzy and they are just pulling their hair out in the Wrapping Department. With Santa already gone, anything they wrap now will need to be rushed to wherever […]
Santa in Flight Towards Asia
Santa continues his pre-delivery preparations aboard the sleigh as he flies high above the Pacific ocean at this moment. We have been receiving a lot of email with questions about Santa’s sleigh. Folks want to know more about it. Does Santa have food with him? What about a radio? Is there something aboard for the […]
Record Breaking Amounts of Mail from Australia, New Zealand Pour into the NP
Elf Hugo can’t believe what he is seeing — does every believer in Australia and New Zealand have a computer now? The amount of email coming in to the North Pole at this moment from New Zealand, Australia, Fiji and other areas of the south Pacific is staggering. “We can handle it,” Hugo says. “We […]
Big Question: What if the Reindeer Get Tired?
An email received minutes ago from Harper in Auckland, New Zealand who is following along with us on this Christmas Eve writes in a question that has come up several times in the past few hours: what does Santa do if the reindeer get tired in the middle of the flight and give up flying? […]
Command Center Says First Deliveries are Hours Away
While Santa is in the air and while bedtime warnings are being issued now the Command Center here at the North Pole warns that it will be several hours still before Santa’s deliveries actually begin. Not only does Santa need to wait until kids go to sleep but he needs to figure out local weather […]
Hear Santa’s Launch

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It’s the big moment everyone looks forward to all year long — and for much of the world it comes when they are asleep. Listen to the coverage from Kringle Radio of Santa’s Launch through a replay of the live report posted there. Just click on the image to hear it: — Elf Ernest […]
Santa Launches!
Braving a fierce winter storm Santa has launched from the North Pole just moments ago in a blaze of Christmas light, color and speed. The anxious reindeer lifted off after a short jog, Santa circled high above the gathered crowd, waved and took off like a shot into the snowy sky. The flight phase of […]
Santa Declares Winner of the Sleigh Naming Contest
After months of suggestions and thousands of entries, Santa has selected the winner of this year’s sleigh naming contest. This year’s name is Gracie, suggested first by Miss Emily Hart of Melbourne, Australia. Emily is 8 years old and was the first to make the suggestion way back on January 23rd of this year. Congratulations, […]
Santa and Elf Victor Hitch Reindeer to the Sleigh
Santa will be launching within 30 minutes. The snow is blowing, swirling and sifting in the howling winds of the North Pole as near perfect white-out conditions exist for Santa’s launch. Elf families are gathered around Santa and the sleigh, huddled together as they watch Santa and Elf Victor hitch the reindeer to the sleigh. […]
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